No matter whether your business is new or long-established, the start of your branding journey is exciting and I’d love to help you get on your way.
My Brand Essence Discovery session isn’t about the instant creation of a complete brand identity, but a simple and intuitive first step in determining the direction you want your brand to take.
During an informal and relaxed half-day session I’ll find out what connects you to your customers and show you how you can begin to talk about that connection with them.
I’ll create the beginnings of a stand-out brand story that you’ll be eager to share. To do this, I’ll get under the skin of your business and help you pinpoint:
Your brand proposition: a clear picture of what your business does, for whom, and why
Your brand direction: your brand’s personality, positioning and values
Your brand essence: the intangible, emotional heart of your business that lifts you above your competitors
You’ll end our session with clarity around your emerging brand story and a renewed sense of energy and excitement about your business.
Enjoy the confidence you'll now have in presenting what you do to the outside world, knowing that you're talking to and attracting attention from the right people, in the right way.